At the closing ceremony of the 35th Sharm Derma Conference, Flowrista, the event’s gifting and floral partner, collaborated with the conference management to create a special birthday surprise for Lebanese superstar Elissa, bringing an unexpected floral statement to an evening filled with music and celebration.
A Heartfelt Surprise for Elissa: Flowrista Brings Floral Art to Sharm Derma 35th
A grand heart-shaped bouquet, a special birthday surprise, and a celebration of the emotions that make gifting unforgettable.
Some moments deserve more than a gift. They deserve a gesture that captures the feelings behind them.
At the closing ceremony of the 35th Sharm Derma Conference, Flowrista, the event’s gifting and floral partner, collaborated with the conference management to create a special birthday surprise for Lebanese superstar Elissa, bringing an unexpected floral statement to an evening filled with music and celebration.
The closing ceremony featured live performances by Elissa and Egyptian singer Tamer Ashour, creating a memorable atmosphere for conference attendees. When the opportunity arose to surprise Elissa on her birthday, Flowrista joined the conference management in bringing the idea to life through a grand floral arrangement designed especially for the occasion.
A Grand Bouquet, Made with Love
At the heart of the surprise was an oversized, heart-shaped bouquet of red roses, thoughtfully designed to celebrate Elissa and the special connection she shares with her fans in Egypt and across the Arab world.
The arrangement transformed the timeless symbol of a heart into an impressive floral statement. Rich red roses were carefully arranged to create the oversized silhouette, complemented by elegant ribbon details that enhanced the bouquet’s presentation.
Its striking scale and bold color made it a standout feature of the celebration. More than a traditional bouquet, it was a gesture of admiration and appreciation, created to make Elissa’s birthday feel as special as the occasion deserved.
Every detail reflected the intention behind the surprise: to express affection through flowers and create a moment that would be remembered long after the music ended.
When Gifting Becomes an Experience
At Flowrista, gifting goes beyond flowers and presents. It is about understanding the sentiment behind every gesture and translating it into an experience that feels personal and meaningful.
The birthday surprise at Sharm Derma 35 reflected this philosophy. Through close coordination with the conference management, Flowrista helped turn a thoughtful idea into a tangible expression of appreciation, combining floral creativity with the emotional power of gifting.
The collaboration also highlighted the role of flowers in elevating special occasions, whether through intimate personal gestures or memorable moments on a larger stage.
Flowrista: A Blooming Connection
As the gifting and floral partner for Sharm Derma 35, Flowrista brought its creative approach to an event that brought together professionals, entertainment, and celebration.
The surprise for Elissa was a reflection of what Flowrista believes in: every occasion holds an opportunity to make someone feel valued, and the right gift can turn a moment into a lasting memory.
Because the most meaningful gifts do more than make an impression. They make people feel something.


